Donna Michelle "DMA" Anderson

Veteran Talent Acquisition & Brand Building Specialist



  • Brand Building & Consulting
  • Business of TV/Film Writing
  • Career Advice & Longevity in the Industry
  • Creative Development
  • Development and Production
  • Digital Marketing Planning & Execution
  • Diversity In Talent Representation
  • Diversity & Inclusion strategies


  • Date Format: MM slash DD slash YYYY
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Donna Michelle Anderson, aka DMA, is a strategic consultant, entertainment executive and CEO of Planet DMA. DMA helps people find their “blue sky” then design a clear gameplan to reach it. She has set record ratings as a TV producer, showrunner and production company owner, earned two patents as a tech entrepreneur and is a motivational speaker and trainer to solopreneurs and leaders in the private, non-profit and public sectors. DMA gives you the steps, support and strategy to finally DO the darned thing.

Planet DMA began over 15 years ago when colleagues asked if DMA could help them accelerate their careers as she had done on her own. Those early one-on-one clients grew to include the country’s largest public library system and the world’s largest media company. It’s not the type or the size of the company that draws DMA to a project; it’s a client’s sense of limitlessness. DMA tells them to stop being frustrated that they can’t successfully expand on their own. That’s not their skill set – it’s hers. And DMA loves helping her clients #GetaGamePlan.

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